Education and Training International WA

New Trade Courses

Education and Training International is pleased to announce that a suite of new programs are now available for enrolment.

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Public Relations (Certificate IV to Diploma)   


Program DetailsProgram Details  
This course provides students with the skills and knowledge to plan, develop, put into place and present communication strategies for an organisation. Students learn to prepare public relations campaigns, develop a media plan, plan and manage events and establish business networks.

Summary

Program Summary
* Please check full details below...
Duration (depends on entry & exit point): 6 months to 1 year of full-time study
Study Location(s) Available: Northbridge
College(s): Central TAFE
Approximate Tuition Costs: A$5,000 per semester
Commencement/Intake Availability: February

Download our Subject handbook (PDF) of all Business & Management courses.


Qualifications Available in this Program (depending on your entry & exit points)
  • Certificate IV in Business - Public Relations
  • Diploma of Public Relations

Program Components & Pathway

This program can include multiple courses and different entry and exit points providing students the flexibility to begin at the most suitable stage and continue studying till they reach their desired outcome. Please see the study pathway diagram below.

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General Entry Requirements and Pre-requisites

Entry into the Certificate IV requires the equivalent of Australian Year 12 with passes in English or completion of any Certificate III in Business.  Due to the nature of the course students are required to have a high level of English competency and therefore an ielts score of 6.0 or equivalent is required.

For Yr 10-11 and Yr 12 academic equivalence, please refer to the Entry Requirements Summary (PDF) for your relevant country. This also details the normal English proficiency standard needed.


What You'll Learn in Each Course

This program trains students to plan, develop, put into place and evaluate information and communication strategies that present an organisation to their public clients and other stakeholders. Students learn skills that enable them to prepare public relations campaigns, write effectively for public relations purposes, and manage special public relations issues such as product recalls and legal situations. Students will learn how to source, monitor and assess research data, and control the financial and other operations of a public relations practice.


Work Experience, Activities & Events

With a 2 week work experience component you will be able to put into practice all the skills and knowledge you learn at TAFE. This course was specifically designed for students wishing to enter the public relations industry in either the pubic or private sector.


Career Outcomes

Depending on the stage of completion, graduates can enter various roles in Public Relations & Corporate Communication including becoming a Public Relations Officer.


Further Study & University Options

Successful completion of this course may allow students to continue further studies at university in related subjects. Please contact your specific university of interest for more details on entry.


Detailed Course & Unit Information

These courses consist of required units and a broad choice of elective units allowing students to specialise in certain areas. A sample program structure and unit outline is available in the Subject handbook (PDF).


Other General Study Information


For further information about studying at TAFE WA please see our TAFE Colleges section or find out about the application process by clicking on:


Student Profile

nikolinaStudent: Nikolina Markovinovic - Switzerland

Course
: Diploma of Business

Where
: West Coast TAFE - Joondalup

"I was a bit worried to come to Australia to study because of the language. The first few days at school in fact were very difficult. With great help from all the teachers, which made themselves available at all times during the day, I found my way through very quickly. My English improved as well and I now enjoy my studies at TAFE very much. I'm really enjoying my stay in Australia because it's a beautiful country and the people are open and friendly."

Program Area PhotosProgram Area Photos  Selected photos from our Business courses. View the full gallery >>

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